Challenge for Life 2010

Corporate Champions: mf.1

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Advertising agency mf.1's slogan is "discover the power of one." In this year's Challenge, owner Ryan Hart and his team hope to discover the power of many as they walk in support of CancerCare Manitoba. "As a corporation we have a responsibility to give back to the community that supports us day in and day out," says Ryan. "Cancer impacts us all."

As teamwork, creativity and strategy are all part of mf.1's expertise, the company will rally together with a few fundraising tactics. "We set a group goal so it's not so intimidating for each person," says Ryan. "It’s a 'do what you can' attitude, some will raise more than $1000 and others less, but it all goes toward a global number."

In addition to raising funds for an important cause, the Challenge for Life builds community spirit both in and out of the office, he adds. "The team-building aspect is key. Four hours of walking together gives you time to talk about everything – not just business."

Support mf.1 Advertising's Challenge Team